About this role
Cority is seeking a Marketing Programs Manager to develop and optimize email nurture programs that generate engagement and demand for our leading EHSQ software solutions throughout the entire customer lifecycle. This role is responsible for driving the strategy, development, and execution of targeted lead nurturing campaigns focused on increased lead readiness for the sales team. The ideal candidate will be well-versed in creating nurture programs – ideally within Pardot – and able to manage multiple programs/projects at one time. Candidate must be knowledgeable about the B2B sales funnel, the various lead stages, and tactics for educating and delighting both leads and accounts.