About this role
CRM & Lifecycle Specialist at DC Thomson. Location: Glasgow, Scotland, United Kingdom. Role: designing journeys, optimising journeys, analysing performance Requirements: Design and optimise customer lifecycle journeys, run A/B tests, use CRM/marketing automation (HubSpot, Braze, Iterable), apply segmentation and personalisation; subscription/media/SaaS experience desirable. Category: Marketing Seniority: Mid Level Tools: HubSpot, Braze, Iterable Commitment: Full Time Workplace: Hybrid Languages: English