About this role
Your responsibilities will include:
• Co-creating the marketing strategy and its tactical operationalization to drive sales growth and acquire new customers • Managing channels for acquiring high-quality traffic (including SEO and marketing automation) • Identifying new growth opportunities in digital marketing • Managing the development and use of marketing automation tools (Salesforce ecosystem) • Developing marketing automation processes that support lead and customer acquisition and nurturing • Leveraging marketing technologies to personalize communication • Developing marketing analytics to support business decision-making • Monitoring key performance indicators (KPIs) of digital marketing activities • Ensuring high-quality marketing data and its effective use • Creating and executing SEO and GEO strategies to increase organic traffic and brand visibility (including in AI Search) • Collaborating with content marketing, performance marketing, and IT teams • Optimizing the website for SEO and continuously monitoring algorithm changes • Developing team competencies in modern digital marketing • Planning team activities and ensuring high-quality project delivery This offer is for you if you:
• Hold a higher education degree (preferably in marketing) • Have at least 5 years of experience in digital marketing and a minimum of 3 years in eCommerce • Are proficient in SEO, GEO, marketing automation, and marketing analytics • Are familiar with marketing tools (experience with Salesforce is a plus) • Can analyze data and translate it into concrete business actions • Have experience in project and/or team management • Have English language proficiency at a minimum B2 level and advanced proficiency in Polish • Work reliably, accurately, and meet deadlines • Are a team player and can build a positive collaborative environment • Adhere to high work standards and take responsibility for assigned tasks You will smile when you see these benefits:
• We work in a hybrid model, and our office is located in the green Powiśle district • We provide health prevention programs and future security- you can benefit from Medicover, Multisport, and insurance • Access to a benefits platform where you can choose benefits and discounts best suited to your needs • We focus on development- you will have access to training sessions, webinars, and webcasts • For new fathers, we offer an additional two weeks of paid paternity leave • Discounted prices on Samsung products • Are you active and take care of your well-being? Great- you can join a company sports section • Prefer commuting by bike? You’re welcome- we offer well-developed cyclist-friendly infrastructure • We support continuous development- access to training, webinars, and webcasts