About this role
As a Communications & Engagement Manager you help us tell our story: clearly, consistently and in a way that actually lands. You make sure the right message reaches the right audience, via the right channel. And you connect the dots in between. Think: content, channels, stakeholders. You’re the one who keeps it moving.
Roles and responsibilities Own and improve our channels
• Manage key channels like intranet, Viva Engage, newsletters, email and socials
• Keep content consistent across internal and external touchpoints
• Monitor what works (and what doesn’t) using data and analytics, and keep improving
• Act as the go-to person for your channels – help define governance and support your colleagues in using channels effectively
Create content that people actually read
• Write and produce content: articles, posts, leadership comms, campaigns
• Make complex topics simple and relevant
• Bring more visual storytelling in (video, visuals, shorter formats)
• Keep tone human, clear and on-brand
Drive engagement
• Support campaigns, events and key moments
• Help bring our strategy and culture to life for employees and outside
• Contribute to advocacy and storytelling that builds pride and connection
Be the connector (“spider in the web”)
• Work across teams, stakeholders and topics
• Align messages, timing and priorities
• Keep overview, chase inputs, make things happen
• Balance multiple requests in a fast-moving environment
Get things done
• Support planning and execution of communications
• Deliver on time, with quality
• Proactively spot opportunities to do it better
How to succeed We hire smart people like you for your potential. Our biggest expectation is that you’ll stay curious. Keep learning. Take on responsibility. In return, we’ll back you to develop into an even more awesome version of yourself. We are looking for the following knowledge and experience
• 1–4 years in communications / content / marketing
• Experience with digital channels (intranet, email, social)
• Strong writing skills (NL + EN)
• A hands-on mindset: you think and do
• You make things clear (no unnecessary complexity)
• You connect people and topics naturally
• You take ownership and don’t wait
• You have a good feel for what resonates, with employees and outside
• You’re structured, but flexible when things change
• You set clear priorities and know when to say no
When you’re successful
• Our communication is consistent and easy to understand
• Content is actually read, shared and used
• Stakeholders trust you to get it done
• You help turn plans into stories people recognise and act on
Rewards and benefits We want to make sure that it’s possible for you to strike the right balance between your career and your private life. Find out more about our employment conditions.
The benefits of working with us at ING include:
• 25-28 vacation days depending on contract • Pension scheme • 13th month salary • 8% Holiday payment • Hybrid working • Personal growth and challenging work with endless possibilities • An informal working environment with innovative colleagues
About us Curious about how ING empowers people and businesses to move forward? Discover what we do and what we can offer you.
Questions? Please visit our Frequently Asked Questions section to find some answers on questions you might have. If you're questions are not answered, you can also contact the recruiter attached to the advertisement. Want to apply directly? Please upload your CV and motivation letter by clicking the ‘Apply’ button.