About this role
The purpose of this role is to lead and manage the implementation and execution of Paid Search campaigns and strategies and the day-to-day communication with clients to help achieve their goals. Job Description: Key responsibilities:
• Develops account strategy in partnership with client and is accountable for the execution of strategy and achievement of KPIs.
• Responsible for the operational success of accounts, ensures deliverables are met on time and on budget.
• Owns and manages the client strategy and plans key campaign efficiencies.
• Manages all day-to-day efforts and is the primary day-to-day voice to the client.
• Plans accounts and growth opportunities, working closely with leader.
• Builds strong relationships across Client and media team.
• Strong time management skills and team management experience are required.
• Advanced proficiency in Excel data processing, including complex formulas, pivot tables, and data visualization.
• Proficient in WeChat Search and traditional search engine optimization methodologies.
• Client services must be ROI-driven, with the ability to provide actionable recommendations for optimizing the post-click conversion funnel of clients' websites.
• Candidates with luxury industry service experience are preferred.
Location: Shanghai - Haisu Plaza Brand: Iprospect Time Type: Full time Contract Type: Fixed Term Contract (Fixed Term)