About this role
Business Analyst – CRM & Marketing Technology at Yum Brands. Location: Ho Chi Minh City, Ho Chi Minh, Vietnam. Role: analyzing requirements, managing content, supporting campaigns Requirements: Bachelor's degree required; hands-on JIRA and Confluence; familiarity with GA4; SDLC and Agile (Scrum/Kanban) experience; strong analytical, stakeholder management, and English communication skills. Category: Information Technology Seniority: Mid Level Tools: Jira, Confluence, Contentful, Braze, Zeta, Salesforce Marketing Cloud, Google Analytics 4 (GA4), Scrum, Kanban Commitment: Full Time Workplace: Hybrid Languages: English