About this role
EarlyNode is a holding company and startup studio. We buy & build B2B SaaS products, while running a dev staffing agency (ReactSquad) as the cash-& talent-engine fuelling this machine.
Our current ventures:
SocialKit: A new PLG SaaS that will be launched January 2026. SocialKit is a toolkit for B2B companies that want to skyrocket their organic reach on LinkedIn through employee advocacy.
ReactSquad: an established React staffing agency with an existing marketing team, currently EarlyNode's CEO Nikolas Chapoupis is leading marketing, in the future you would lead marketing fully.
**Important:
**We are a lean company. Everyone is hands-on. There are no pure “people manager” or "strategist" roles at EarlyNode. Everything below is currently done by Nikolas, next to his other responsibilities.
Tasks You will operate at the HoldCo level across projects. For now, that concretely means a 50/50 split:
50% (about 20h/week): SocialKit – IC Founding Marketer (LinkedIn-first)
You own the PLG inbound funnel up to signup. This is not generic digital marketing. LinkedIn is your home base.
What you're responsible for:
As IC work:
LinkedIn Thought Leader Ads Daily organic LinkedIn content on your own profile Collaborations with LinkedIn creators and influencers
As managerial work:
BOFU SEO (alternatives, comparisons, use cases) to capture high-intent demand Website build-out & improvements
This is a creator-marketer role. You ship consistently and tie the work to signups.
______
50% (about 20h/week): ReactSquad – Marketing Lead (Team leadership + IC Paid Ads)
The goal is qualified pipeline and booked calls, not vanity metrics. You lead the team and stay hands-on in paid acquisition.
Your team
1 full-time content marketer 1 part-time Webflow designer/developer 2 full-time video editors / graphic designers
What you’re responsible for
As IC work:
Paid acquisition (LinkedIn Ads and Google Ads)
As managerial work:
Founder-led marketing with our CTO Jan Hesters (YouTube + LinkedIn) Own the SEO/AEO roadmap (what to publish, why it matters, and how it ties to pipeline) Improve the conversion path from ad/content to booked call (website, landing pages, CTAs) Maintain a weekly operating rhythm and reporting that maps work to outcomes (booked calls, qualified leads, CAC efficiency)
This is a hands-on role. You will be in the weeds, lead the team with clear standards, and personally drive paid performance.
Requirements Must-have qualifications
B2B inbound ownership: You’ve owned “everything before” and are not hyper-specialised on 1 specific thing (positioning/messaging, landing pages, lead magnets, email capture, CRO). Team leadership: You’ve led or coached a small team (content + video + web/design) and can run a weekly operating rhythm (briefs, QA, deadlines, reviews). Strong copy: You can write clearly for B2B buyers (posts, ads, landing pages) and have a content creator gene. You are a learning machine & feel comfortable diving into challenging projects you have never done before and learning on the job while figuring things out. Native / near-native English (written + spoken) and comfortable on calls + recording video. High ownership: You like being in the weeds and shipping weekly without needing lots of direction.
Nice-to-have qualifications
Founding marketer / first growth hire at a B2B/ SaaS (or very early stage) with measurable results. AEP & SEO chops: alternatives/comparisons/use-cases content that ranks and converts (AEO/LLM search awareness is a plus).what a Working with simple analytics stacks (GA4, PostHog, HubSpot, etc.) and basic attribution (UTMs + “how did you hear about us?”).
Benefits What you’ll get
100% remote role with flexible working hours High ownership and autonomy: you will run the growth engine, not just execute tasks Direct access to founders and fast decision-making (no corporate layers) The chance to build SocialKit’s inbound machine from scratch and scale ReactSquad’s demand gen
And also:
A clear growth path into Head of Marketing (HoldCo level) as EarlyNode expands, and alternatively opportunity to become the GM of an EarlyNode venture.
Please apply by sending a loom video to nikolas(at)earlynode(dot)com
where you tell us about yourself and relevant experiences you have.